1. Change the site title (and the title of the home page) via Tools/Control Panel (log-in as the site administrator)
  2. If you imported from a MoinMoin wiki, you'll want to copy (and clean-up) your Front Page into the site default page.
  3. Replace the Mindtouch logo in the upper-left corner. Select Tools/Control Panel/Visual Appearance
  4. Remove the Mindtouch logo in the lower-left corner. On the server, vi includes/Skin.php and search for function getPoweredBy.  Change the function to return the empty string.
  5. You can edit the help URL by adding to LocalSettings.php. a line resembling: $wgHelpUrl = 'http://www.kleinfelter.org/Help_on_Using_the_Wiki';